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Ethereal Spa
ΚΡΑΤΗΣΗ

Ethereal Spa

Privacy Policy

LAST UPDATED: June 2026

This Privacy Statement describes the privacy practices of the MANAGEMENT SELECTED WHITE HOSPITALITY for data that we collect:

  • through websites operated by us from which you are accessing this Privacy Statement, including www.ethereal-spa.gr and other websites owned or controlled by the MANAGEMENT SELECTED WHITE HOSPITALITY (collectively, the “Websites”)
  • through the software applications made available by us for use on or through computers and mobile devices (the “Apps”)
  • through our social media pages that we control from which you are accessing this Privacy Statement (collectively, our “Social Media Pages”)
  • through HTML-formatted email messages that we send you that link to this Privacy Statement and through your communications with us
  • when you visit or stay as a guest at one of our properties, or through other offline interactions

Collectively, we refer to the Websites, the Apps and our Social Media Pages, as the “Online Services” and, together with offline channels, the “Services.” By using the Services, you agree to the terms and conditions of this Privacy Statement.

Collection of Personal Data

“Personal Data” are data that identify you as an individual or relate to an identifiable individual. We collect Personal Data in accordance with law, such as: Name, Email address, Phone number.

In more limited circumstances, we also may collect data about family members and companions (such as names and ages of children) and images and video and audio data via security cameras.

If you submit any Personal Data about other people to us or our Service Providers (e.g., if you make a reservation for another individual), you represent that you have the authority to do so and you permit us to use the data in accordance with this Privacy Statement.

How We Collect Personal Data

  • Online Services. We collect Personal Data when you make a reservation, purchase goods and services from our Websites or Apps, communicate with us, or otherwise connect with us or post to social media pages, or sign up for a newsletter or participate in a survey, contest or promotional offer.
  • Property Visits and Offline Interactions. We collect Personal Data when you visit our properties or use on-property services and outlets, such as restaurants, concierge services, health clubs, child care services, and spas. We also collect Personal Data when you attend promotional events that we host or in which we participate, or when you provide your Personal Data to facilitate an event.
  • Customer Care Centers. We collect Personal Data when you make a reservation over the phone, communicate with us by email, fax or via online chat services or contact customer service. These communications may be recorded for purposes of quality assurance and training.
  • Strategic Business Partners. We collect Personal Data from companies with whom we partner to provide you with goods, services or offers based upon your experiences at our properties or that we believe will be of interest to you (“Strategic Business Partners”). Strategic Business Partners are independent from the MANAGEMENT SELECTED WHITE HOSPITALITY.
  • Other Sources. We collect Personal Data from other sources, such as public databases, joint marketing partners and other third parties.
  • Internet-Connected Devices. We collect Personal Data from internet-connected devices available in our properties.
  • Physical & Mobile Location-Based Services. We collect Personal Data if you download one of our Apps or choose to participate in certain programs and opt in to location capabilities on your mobile device.

Collection of Other Data

“Other Data” are data that generally do not reveal your specific identity or do not directly relate to an individual. To the extent Other Data reveal your specific identity or relate to an individual, we will treat Other Data as Personal Data. Other Data include: browser and device data, App usage data, data collected through cookies, pixel tags and other technologies, demographic data and other data provided by you, and aggregated data.

How We Collect Other Data

  • Your browser or device. We collect certain data through your browser or automatically through your device, such as your MAC address, computer type, screen resolution, operating system name and version, device manufacturer and model, language, internet browser type and version and the name and version of the Online Services you are using. We use this data to ensure that the Online Services function properly.
  • Cookies. We collect certain data from cookies, which are pieces of data stored directly on the computer or mobile device that you are using. Cookies allow us to collect data such as browser type, time spent on the Online Services, pages visited, referring URL, language preferences, and other aggregated traffic data. We use the data for security purposes, to facilitate navigation, to display data more effectively, to collect statistical data, to personalize your experience and to recognize your computer. Cookies further allow us to select which advertisements or offers are most likely to appeal to you and display them, and to track responses to online advertisements and marketing emails. If you do not want data collected with cookies, you can learn more about controlling cookies at allaboutcookies.org. You can choose whether to accept cookies by changing the settings on your browser or via our Cookie Settings page. If you do not accept cookies, you may experience some inconvenience in your use of the Online Services.
  • Pixel Tags and similar technologies. We collect data from pixel tags (web beacons, clear GIFs), used to track the actions of users of the Online Services (including email recipients), measure the success of our marketing campaigns and compile usage statistics.
  • Analytics. We collect data through Google Analytics, which uses cookies and technologies to collect and analyze data about the use of the Services. Google Analytics does not identify individual users and does not associate your IP address with any other data held by Google. We use reports provided by Google to understand website traffic and webpage usage and to optimize advertising. Google may process the data as described in Google's Privacy Policy. You can opt out via the Google Analytics opt-out browser add-on.
  • Facebook (Meta) pixel. Our website uses the Facebook pixel, which collects anonymized aggregated data that helps us optimize ad purchases on Facebook’s platforms (including Instagram). Facebook collects a user id that allows them to match whether a user has visited a site with the pixel; we as advertisers can never identify the behavior of a specific user.
  • Your IP Address. Your IP address is identified and logged automatically in our server log files when you access the Online Services, along with the time of the visit and the pages visited. We use IP addresses to calculate usage levels, diagnose server problems and administer the Online Services, and we may derive your approximate location from it.
  • Aggregated Data. We may aggregate data that we collect; aggregated data will not personally identify you or any other user.

Use of Personal Data and Other Data

We use Personal Data and Other Data to provide you with Services, to develop new offerings and to protect the MANAGEMENT SELECTED WHITE HOSPITALITY and our guests. If you do not provide the data we request, we may not be able to provide the requested Services. We use such data for our legitimate business interests, including:

  • Provide the Services you request — facilitate reservations and payment, send administrative information, confirmations or pre-arrival messages, and complete your reservation and visit (e.g., process your payment and provide related customer service).
  • Personalize the Services according to your personal preferences and present offers tailored to them.
  • Communicate with you — marketing communications, promotional offers, and customer satisfaction or quality assurance surveys.
  • Loyalty Programs — offer and manage your participation in our loyalty programme, send you offers and information about your account, assess your benefits and manage your points.
  • Sweepstakes, activities, events and promotions — allow you to participate and administer these activities.
  • Business Purposes — data analysis, audits, security and fraud monitoring and prevention, developing new goods and services, enhancing our Services, identifying usage trends, determining the effectiveness of promotional campaigns and operating our business.

Disclosure of Personal Data and Other Data

  • Within the MANAGEMENT SELECTED WHITE HOSPITALITY — for the purposes described in this Privacy Statement, such as providing and personalizing the Services, communicating with you and facilitating the loyalty programme.
  • Strategic Business Partners — select partners who provide goods, services and offers that enhance your experience at our properties.
  • Service Providers — third-party providers of website hosting, data analysis, payment processing, order fulfillment, information technology, customer service, email delivery, marketing and auditing.
  • Corporate Reorganization — we may disclose or transfer your data to a third party in the event of any reorganization, merger, sale, joint venture, assignment or transfer of all or part of our business.

Other Uses and Disclosures

We will use and disclose Personal Data as we believe necessary or appropriate: (a) to comply with applicable law; (b) to comply with legal process; (c) to respond to requests from public and government authorities; (d) to enforce our terms and conditions; (e) to protect our operations; (f) to protect the rights, privacy, safety or property of the MANAGEMENT SELECTED WHITE HOSPITALITY, you or others; and (g) to allow us to pursue available remedies or limit damages.

Non-Group Entities & Links to Other Websites

This Privacy Statement does not address, and we are not responsible for, the privacy practices of any entities outside the MANAGEMENT SELECTED WHITE HOSPITALITY, including any third party operating a site or service to which the Services link. The inclusion of a link does not imply endorsement. We encourage you to review the privacy statements of linked websites before disclosing any personal data.

Third Party Advertisers

We may use third-party advertising companies to serve advertisements regarding goods and services that may interest you. To serve such advertisements, these companies place or recognize a unique cookie on your browser (including through the use of pixel tags).

Security

We seek to use reasonable organizational, technical and administrative measures to protect Personal Data. Unfortunately, no data transmission or storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure, please immediately notify us using the contact details below.

Choices, Access and Retention

If you no longer want to receive marketing-related emails, you may opt out by following the instructions in any such email you receive from us, or by contacting us at: Apokoronou 2 & 1770, Heraklion, Crete P.O 712 02, Greece, Tel: +30 2816006411, Email: info@ethereal-spa.gr.

If you opt out of marketing emails, we may still send you important administrative messages, from which you cannot opt out.

If you would like to review, correct, update, suppress, restrict or delete Personal Data that you have previously provided to us, or receive an electronic copy for portability purposes, contact us at info@ethereal-spa.gr or by mail at the address below. We only fulfill requests associated with the email address used to send the request and may need to verify your identity. Note that certain data may need to be retained for recordkeeping or legal purposes.

Retention

We will retain your Personal Data for the period necessary to fulfill the purposes outlined in this Privacy Statement unless a longer retention period is required or permitted by law, considering the length of our ongoing relationship with you, legal obligations and our legal position (e.g., statutes of limitations).

Sensitive Data

Unless specifically requested, we ask that you not send us or disclose any Sensitive Personal Data (e.g., national identification numbers, data related to racial or ethnic origin, political opinions, religion, health, biometrics, criminal background or trade union membership).

Cross-Border Transfer

Sharing data cross-border may be necessary for the Services. We will, subject to law, transfer Personal Data and Other Data collected in connection with the Services to entities in countries where data protection standards may differ from those in the country where you reside. In certain circumstances, courts, law enforcement or regulatory agencies in those countries may be entitled to access your Personal Data. Some non-EEA countries are recognized by the European Commission as providing an adequate level of data protection.

Privacy & Marketing Preferences

To adjust your cookie preferences, please visit our Cookie Settings page. You may unsubscribe from our newsletters by clicking the link at the bottom of our communications. Even if you opt out, we will continue to send you transactional messages about your specific reservation or order.

Data Security, Integrity and Access

We use reasonable physical, electronic and administrative safeguards to protect your Personal Data from loss, misuse and unauthorized access, disclosure, alteration and destruction. We limit the collection and use of Personal Data to what is relevant for the purposes of processing. You can ask to review, correct, or delete Personal Data that we maintain about you by sending a written request to info@ethereal-spa.gr.

Updates to This Privacy Statement

The “LAST UPDATED” legend at the top of this page indicates when this Privacy Statement was last revised. Any changes will become effective when we post the revised Privacy Statement on the Online Services. Your use of the Services following these changes means that you accept the revised Privacy Statement.

Contacting Us

Ethereal Spa & Wellness
Apokoronou 2 & 1770, Heraklion, Crete P.O 712 02, Greece
Tel: +30 2816006411
Email: info@ethereal-spa.gr